BASIC/DEPT®

Prototyping is a giant puzzle and we love solving for the minute intricacies that static designs don't often reveal. Creating interactive prototypes is one thing—testing them is where the real fun begins.

Digital product design is an iterative process and the path to an elegant solution requires critical thinking from both the business' perspective and the users. We approach things from a functional standpoint, offering up the best possible solution for the target market and the business.

With years working with and contributing to design systems big and small, we're here to identify, document and socialize new patterns and components that solve design problems and bolster adoption (both internally & externally).

A relationship with our dev partners is paramount. We own the end-to-end design process—deeply understanding what your users need, co-creating with stakeholders and succinctly documenting our designs for engineering to translate into real-life, functional products.